There has been a lot going down in the sustainable fashion world, and it's mostly a bit uncomfortable. Accreditations such as 'Made in Italy' and B Corp are showing to be untrustworthy, supply chain and data exploitation, and an AI generated model in the world's leading fashion magazine.

In case you missed it, the latest issue Vogue 2025 features an AI model in an advert for the first time, and the internet has popped off...

There’s been a surge in escapist fashion campaigns in 2025 - surreal and satire reigns when the world is falling apart. Irigai explores key fashion campaigns as social commentary.