
creative strategy
let's talk about
first things first, what is a creative strategy?
a creative strategy is a focused, intentional plan that aligns your story, visuals, messaging, and market positioning. it's what ensures every campaign, caption, and collection ladder up to something bigger.
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creative strategy aligns your brand with the way people experience it. it’s the foundation of everything you put out to the world - from your visual identity to the tone of a DM. it all matters more than most people consider.


sustainability doesn't sell on ethics alone.
you need to connect.
people connect to brands who see them, and they see back.
that’s why the right creative strategy
matters more than ever.​
in a competitive and incredibly complicated industry full of claims to be 'ethical' and 'green', what sets you apart isn’t just your values, it’s how you translate them.​​
a creative strategy empowers you to speak directly to those who will support what you’re building.
a creative strategy guarantees:
clarity on your market position and audience
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a bold, ownable brand identity​
a framework for smart, consistent content​
strategic tools to scale without losing authenticity
Irigai offers three
creative strategy packages
each is designed to suit brands at different stages. each is named after a greek goddess. each is diversifiable to deliver what you need.
whether you’re just launching or looking to evolve, this is your opportunity to level up.

retainers start from
5 hours per week
5 hours
-
$450 p/w
-
12 week minimum
-
10% discount with strategy package pairing ($405 p/w)
10 hours
-
$850 p/w
-
12 week minimum
-
10% discount with strategy package pairing ($765 p/w)
15 hours
-
$1,200 p/w
-
12 week minimum
-
10% discount with strategy package pairing ($1,020 p/w)




