ongoing creative support
strategic and creative support for sustainable, circular and design-led fashion brands
ongoing creative support combines strategic input, creative direction and content development.
what it is.
A rolling monthly partnership for brands looking for steady input to keep it coming through in their content, communication and decisions.
This is a consistent thinking partner who knows your brand, your stock and your audience, and keeps the work connected as you grow.
Irigai brings together fashion buying, sustainable fashion marketing, B2B and B2C communications and sustainability strategy. That means support that connects what you sell, what you say and what you post, instead of treating them as separate jobs.
this is for you if:
your content feels inconsistent or reactive
you’re doing everything yourself and need a strategic second brain
you’re planning launches, drops, events or a seasonal push and want them to land
you want help with content writing and planning without hiring a full team
you’re ready to grow beyond a side-hustle, a marketplace or a single channel
what’s included:
Depending on your needs and level of support, we can work across:
content planning: calendars, themes and a clear logic for what you say, show and repeat
social and content direction: formats, hooks and what to prioritise (and what to drop)
content writing: captions, product copy, emails, launch and sales messaging
brand and business strategy: positioning, audience, offer and pricing conversations
creative direction: visual and verbal consistency across your channels and campaigns
strategic support: a sounding board for decisions, partnerships and opportunities
choose your level
steady
5 hours / £300 per month
for solo sellers, makers and early-stage brands that need direction and support.
monthly planning call
content calendar and priorities
feedback and tweaks on your drafts
async questions within agreed hours
get steady.
build
10 hours / £550 per month
for growing brands with regular output who want hands-on help.
everything in steady
content writing and message development
strategic input on launches, campaigns and seasonal pushes
end-of-month review and next-month plan
get build.
lead
~15-20 hours /from £900 per month
for growing brands with regular output who want hands-on help.
everything in build
content direction across multiple channels
regular working sessions
growth and commercial planning
get lead.
please note, prices are guides.
we’ll agree the right level for your business in an intro call based on your goals, audience and capacity.
our typical onboarding process looks like:
Intro call (free): a short conversation to check we’re a good fit.
Kick-off session: goals, brand voice, content audit and ways of working.
Starter month or 3-month minimum: choose a lower-risk first month, or a three-month commitment for more continuity.
Hours: an hour covers planning, writing, calls and feedback on the work. Unused hours can roll over for one month only.
getting started
Beth gave me clarity and confidence when I needed it most, and elevated the brand’s image to next levels”
Camille, Founder of Genki
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No. This is about clarity and consistency, not follower count.
Our content plans build the right kind of strategy for you to grow by landing with audiences that will elevate you.
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yes - were flexible. you can move up or down with a month’s notice.
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no. we offer a starter month so you get to know us, or three-month minimum. we generally suggest three months for continuity.
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Irigai works with purpose-led brands in fashion and textiles, including circular, resale, vintage, upcycled and design-led businesses, and even suppliers.
FAQs
ongoing creative support is designed for brands that need both direction and output to move forward consistently.
If you’re considering ongoing creative direction, you can get in touch to discuss what might be most useful.