The Sustainable Fashion Clarity Check

10 questions to see whether your brand is easy enough to understand, recognise and grow.

Your brand should not need a 20-minute founder explanation.

The Sustainable Fashion Clarity Check is a free 10-question audit for sustainable, circular, material-led and design-led fashion brands.

Use it to find out whether customers, buyers and potential partners can quickly understand:

• what makes the brand relevant

• what they should remember

• why they should choose it

• where they should go next

You will access the check straight away, along with a simple scoring system and some (fun-we-promise) writing prompts for turning your results into a clearer brand brief.

Know what you need to do?