marketing retainers
a retainer gives you clarity, continuity, and flexibility.
Irigai’s marketing retainer services give sustainable fashion brands the long-term consistency, clarity, and cultural relevance they need to actually grow.
with a retainer, your creative strategy lives and breathes every month keeping your brand aligned, visible, and scalable.
why is a marketing retainer such a great idea?
consistency builds trust
audiences recognise you when your look, language, and presence don’t change with every new hire.
efficiency saves money
flowing from one week to the next, a retainer turns creative into a continuous system.
scalable support
as your team and product line grow, your content engine grows with you.
keeps you tuned in
sustainable fashion moves fast and we're in it deep, we keep your brand sharp and take you with us.
what's in a retainer?
each retainer is customised to fit individual brand needs, but to outline some examples of ongoing support
content planning and calendars anchored to your strategy
social media management: posting, monitoring, and optimisation
design and asset creation and templates
SEO-driven content writing for blogs, web copy, and captions
community management and engagement strategy
monthly reporting and insights so you actually know what’s working
each retainer is custom-built to suit each brand’s design, pacing, and ambition. think digital pick n mix.
sorry to sound like hair conditioner, but the retainers are most effective when used after one of our creative strategies.
we have three types of strategies to choose from:
why are they the ultimate duo?
because the rationale behind the creative and the execution work hand-in-hand. also, the branding's already set up. the conversations have been had. the messaging is engrained. the vision is understood. the foundations have been co-created. the seeds are very deeply sewn. it just makes sense.
(you also get a discount on your retainer after your strategy)
retainers start from
5 hours per week
5 hours
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$450 p/w
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12 week minimum
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10% discount with strategy package pairing ($405 p/w)
10 hours
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$850 p/w
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12 week minimum
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10% discount with strategy package pairing ($765 p/w)
15 hours
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$1,200 p/w
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12 week minimum
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10% discount with strategy package pairing ($1,020 p/w)
